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Almira Léonché Daramy, CEO 

Almira Léonché Batu Daramy is a 1st generation Sierra Leonean-American born in Washington, DC on February 18th, 1979.

She is a child of God, devoted single mother of four children, and a humanitarian also known as “Almira the Purpose Pusher”. Ms. Daramy is most influential in leading others to find their purpose in life and has advocated for many needing support. A true Creative at heart, Almira was born with many talents including but not limited to: Fashion Designing, African Do It Yourself “DIY” Projects, Media Personality, Lifestyle Influencer, Fine Arts Teacher, Inventor of Canvas Runway, and Cyber Security Analyst.

Along life’s journey, Almira has come across other creative’s that struggled like herself in finding their true calling. She finally realized that she had been that purpose pusher for others since her youth. Not only is she a Change Agent in creating fun activities to cultivate the minds of those younger than her, but she is a Social Activist who seeks for solutions to develop a more productive environment, for those who want to become the best version of themselves.


Under her Non-Profit, Second Chance Fashion 501c3, God has led her to create a Fashion Stem Vocational/Apprenticeship program for Young Adults, Women, and Men who want to find their gifts/talents within the Fashion/Home Goods Industry in Sierra Leone.

On May 3, 2019, as a Resident Designer of the DC Fashion Foundation Incubator at Macy’s, Almira Léonché’s Rose Collection was featured in the Smithsonian of African Arts, inspired by their Good as Gold Exhibit. In addition, she completed her residency program as a Fashion Artist /TV Host under the 202 Creates Program, (OCTFME) in September of 2018.


Instagram and Facebook: @almiraleonche and @almiradiy



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